Simplicity is not equal to broth, but the taste is sweet and long. Of course, simplicity is not only reflected in the appearance, but also in the structure and performance of the lamp, which needs to be durable, reliable and safe. Home lighting, in short, refers to the lamps used at home, which are closely related to the daily life of the people. The original home lighting products are nothing more than light bulbs, fluorescent tubes and the like, which only meet the most basic lighting needs. However, with the development of the times and the development of the lighting industry, incandescent bulbs are going to be old, and the fluorescent tubes are gradually disappearing. Various living room lamps, bedroom lamps, kitchen lamps, corridor lamps, floor lamps and other home lighting products are available. It is familiar to everyone. The trend of home lighting products is completely advanced in line with the improvement of people's living standards. So, what is the trend of home lighting products in the current market? Although it is unlikely that a trend is expressed in absolute terms, it is not difficult to see the general trend. It should be noted that the home lighting market is wide and multi-layered, and different consumer groups make it difficult for product trends to be absolutely linear. For example, the provincial and municipal markets tend to be simpler, while the county-level market may prefer fancy styles; and different regions and consumers of different ages will affect the trend of market products. Therefore, when producing home lighting products, manufacturers can only launch products with their own characteristics in line with the needs of the market, and it is impossible to cover everything. This point reflects the uniqueness of home lighting. However, the overall trend of the market can still capture some. I may wish to talk about my views and lead to more discussions. First is the simple trend. I think the trend of simplicity can be relatively long-lasting. In the current urban people, the pursuit of simplicity and quality, fancy or decoration is also a pursuit, but in recent years, even the complex low-voltage lamps and other products, is pursuing a simple. The trend is visible. However, simplicity is not equal to simplicity, simplicity is a taste, and simplicity is simple, and the two cannot be confused. How to do it simple, this requires adding elements of design, injecting culture, working hard on the material, luster, decoration, pattern, creativity, etc. of the lamp, which means that simplicity is not equal to broth, but the taste is sweet. And long. Of course, simplicity is not only reflected in the appearance, but also in the structure and performance of the lamp, which needs to be durable, reliable and safe. Followed by the trend of segmentation. The segmentation trend is actually mentioned earlier, that is, the segmentation of different groups and different markets. Because a company can't do everything, and the market's multiple needs can't be changed. Therefore, companies should seize their own advantages and target the market segments so that they can truly win more fans in the market. In addition, we must also win in terms of cost performance. Even if there are good styles and marketable products, how can the cost performance not be suitable for a certain group or market, then naturally there is no dividend for the segmentation trend. Once again, it is a new and new human trend. That is, after 80, 90, and even the future 00 trend. Due to the rising proportion of people buying this house, the lamps for home decoration are naturally affected. Whether it meets the appetite of these new and new people is a problem for home lighting companies. This group of people accepts new things widely, and the aesthetic aspect also has their own unique feelings. Therefore, it is very important to have a deep understanding of the preferences and ideas of this group. Letting them find their own soul in the lamps and lanterns will undoubtedly make the products more popular. These trends are just some of the aspects of home lighting, and some, such as energy saving, intelligent, these need not talk about, I think how to work hard in these areas is the most important. The trend is simple, but it is not easy to follow. Based on market demand and home lighting trends, Qunfu Lighting has spared no effort in product development, such as wrought iron products, tempered glass lamps and acrylic lamps. We are pursuing cutting-edge design and improving product structure on the basis of simplicity. The price/performance ratio has been improved in large-scale production, which has been welcomed by the market. These are all targeted results. While keeping abreast of product trends, I also believe that cost-effectiveness is a booster for home lighting trends. There is no price/performance ratio, and then the product trend is closely followed, and it may also be sneered by the market. Therefore, we launched a brand development strategy of first-line brand quality, third-line brand price, and nanny-style service. I think this is in line with market demand and is in line with market trends. The prospect of home lighting is unquestionable, but it is not easy to be precise. It is hoped that different companies and businesses will position themselves and continue to deepen in the field of self and win the market.
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