Kunlun Lubricants Uses Quality and Service to Gain Reputation to Foster Consumers

Industry data shows that the domestic lubricants market is expected to grow at a rate of 5% year-on-year in the next five years. It is expected that by 2020, China’s lubricant consumption will rank first in the world. The increase in demand will also promote the upgrading of the lubricant market. As a well-known national brand, Kunlun Lubricant has always been guided by customer demand, continuous technological innovation, and won recognition from the market and consumers with its high-quality products and professional services.

Kunlun lubricants
Kunlun lubricants

Innovative technology creates high-quality product performance

Over the years, Kunlun Lubricants has insisted on “enhancing the national level of lubrication, adherence to independent innovation” as a corporate development policy, relying on two major R&D centers in Dalian and Lanzhou, and long-term commitment to the innovation of lubricant technology, and many technologies have won national awards. With the recognition, the products are constantly upgraded and updated with the support of powerful technologies.

It is understood that Kunlun Lubricant Products (Lipids, Agents) covers almost all models of low, medium and high-grade passenger cars, eco-friendly models, passenger cars, freight cars, and motorcycles, which greatly satisfy the needs of different consumers. Diversified needs. At present, Kunlun Tianrun has become the main force on the market as a luxury car lubricant product line. It not only has superior anti-wear properties, but also has a wider range of product models. For a long time, after strict inspection by automobile manufacturers, Kunlun Tianrun has been selected as a loading and service oil by a number of automotive and equipment OEMs, and has obtained certifications from car companies such as GM, Volkswagen, Geely, JAC, and BYD. .

The scientific and technological innovation and high-quality product performance of Kunlun Lubricant Products are not only reflected in the use of car oil, but also the commercial vehicle oil, Kunlun Tianwei, is favored by consumers. The Kunlun Tianwei series adopts advanced formula technology and has excellent performance in terms of abrasion resistance, corrosion resistance and thermal oxidation. Kunlun Tianwei diesel engine oil, Kunlun Tianwei vehicle gear oil, Kunlun Tianwei manual transmission oil and a series of Kunlun Tianwei's products can meet the needs of heavy duty, ultra-heavy truck engine and gear lubricants. In addition, Kunlun Lubricants has also been through the practice and the terminal's feedback, introduced the Tianzhu series motorcycle lubricant products, Kunlun Star Coolant, Kunlun Star Glass Water and other vehicle auxiliary products, further enriching the product line.

To impress consumers with professional services

In recent years, the car maintenance market has been booming, and consumer demand for car care has become more and more prosperous. Under such circumstances, Kunlun adhered to the needs of consumers and insisted on the concept of “reasonably lubricated” and “maintained on behalf of the family”. It continued to innovate service models and improve service levels.

The Kunlun Rapid Oil Change Center is a new service form launched by Kunlun. Consumers can enjoy more than 20 services such as oil replacement and tire maintenance at the quick change center. At the same time, the Kunlun Quick Change Center is also equipped with middle- and senior-level technicians who have undergone professional study and training. According to the driving habits of car drivers and the daily car environment, they provide 22 free inspection services for each vehicle that arrives at the store. Orientation to meet consumer car care needs. Not only that, Kunlun also attaches great importance to the training of dealer sales skills and service capabilities to ensure that all Kunlun consumers can enjoy the professional, fast, convenient and reliable caring services Kunlun provides for them. Many consumers said: "The Kunlun lubricants are not only of high quality, but also more professional and caring. Whether we are buying Kunlun products or we can enjoy quick change service at the quick change center, we can all feel that Kunlun has been able to meet consumer needs. Work hard."

In recent years, the competition in China's lubricants market has become increasingly fierce. How to remain invincible in market competition is an important issue facing all companies. Kunlun lubricants adhering to the "consumer-oriented" business philosophy, based on product quality, and with professional, caring service, won the trust of consumers, win the market with quality, with a steady reputation to win.

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