Pros:

• Easy and convenient to shop from home
• Great for quick purchases without leaving the house
• Often offers lower prices than traditional stores
• Quick delivery options available

Cons:

• Customer service may lack in-depth optical expertise
• Frame and lens quality can be inconsistent
• Possible issues with fit or comfort due to lack of personal fitting
• Lens accuracy might be compromised, especially if you have a complex prescription
• Typically requires you to provide your own pupillary distance (PD), which can be tricky to measure accurately
• Some online retailers don’t take vertical measurements, relying on averages instead

Independent Brick & Mortar:

Pros:

• Personalized service from experienced opticians or eyewear specialists
• More attention to detail when selecting frames and lenses
• Better understanding of your visual needs and lifestyle
• Higher quality materials and craftsmanship
• Accurate measurements are taken manually, including PD and vertical height
• Ability to try on glasses before purchasing
• Access to exclusive or unique brands not found online
• Easier to get frames adjusted or modified after purchase

Cons:

• Can be more expensive due to overhead costs
• Longer wait times for custom orders
• Less flexibility in terms of selection and pricing

David Kind – Online Boutique – The Best of Both Worlds

• Enjoy the convenience of shopping from home
• Receive a try-on set delivered directly to your door
• Get expert guidance from an optician with strong optical knowledge
• Customize your lenses based on your specific needs (single vision, computer Rx, progressive, reading-only, etc.)
• Access to a unique and curated selection of eyewear
• Production time is around 10–14 working days
• High-quality materials at fair and transparent pricing
• Uses a patented measurement system that takes both PD and vertical height using a photo of you wearing the glasses

SHOP DAVID KIND

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